Eilish BouchierJul 16, 20215 minWhat's in a brand name?I'll be back in 15 minutes when you've done her name.' I didn't know whether to be embarrassed by my friend's frustration or amused by...
Eilish BouchierFeb 1, 20213 minHoudini or Houdiniesque?When you use the term ‘doing a Houdini’ you don’t have to explain. It's synonymous with escape. Only the most thrilling performers become...
Eilish BouchierApr 11, 20208 minThe Perfect Break To Better Your Brand‘Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the...
Eilish BouchierMar 3, 20201 minDo you show and tell your brand story?It is not just the words but how we use them. It’s not just the stories but how we tell them. And it’s not just words. It is images, body...
Eilish BouchierFeb 28, 20201 minIs your brand relationship ready?As enter the room and look around the sea of people for a familiar face you notice someone new. Their eyes smile, you take another look,...
Eilish BouchierFeb 28, 20203 minCan you open to ease?A pranayam we are currently practicing in my InsideOut program, inspired this post. The breath cycle is inhale 20 seconds, hold 20...
Eilish BouchierFeb 14, 20206 minWhat mood will your brand inspire?Now we all know that emotions rule the world, which might explain the trouble we get ourselves into, even if many would prefer to think...
Eilish BouchierFeb 13, 20205 min5 steps to your brand colour confidenceIn the first couple of years of business money is usually tight and spending it on design and branding is rarely a priority and I...
Eilish BouchierFeb 11, 20201 minWhat’s your story?Language is frequency. It is not just the words we use but how we use them. It’s not just the stories we tell but how we tell them. If...
Eilish BouchierJan 22, 20201 minUnique or special?Everyone is unique which means we are all different. There will never be someone quite like you ever, ever again. That’s pretty cool and...
Eilish BouchierDec 16, 20192 minDo your stories stand up?Facing into the inevitable storms that your organisation and your life will meet as you do your good work needs a robust strategic...
Eilish BouchierDec 11, 20192 minMeeting your story where you’re atA common question about brand story telling is ‘If I’m the face of the brand how do I show my personality and keep consistency when I am...
Eilish BouchierDec 6, 20191 minIt’s a brand new dayWe pack a bag, catch a fight and within minutes or hours we are in another world. This happens so often and so easily these days we...
Eilish BouchierSep 30, 20191 minContained BeautyI remember coming across this house years ago and whenever I think of a holiday house this is the first one that comes to mind. I love...
Eilish BouchierSep 27, 20193 minWant to breathe a little easierCould you believe that in every moment your breath is your friend? Yes even when you panting up that 6th floor walk up. As a yogi I spend...
Eilish BouchierSep 19, 20192 minWill you climate strike?Everyone agrees on wanting to create a better future. What that future might look like of course is where divergence begins, but it can...
Eilish BouchierSep 12, 20193 minWho can you trust?The short answer is yourself, or more accurately first know what you can trust in yourself and it is through that trust you inspire and...
Eilish BouchierAug 2, 20191 minBliss balls recipeThese are a regular at my workshops and people ask for the recipe so they must be good. They’re not only delicious but filled...
Eilish BouchierAug 2, 20195 minUnforgettable youEver notice when you’re at a conference, in the office, at a party that some people have a crowd milling around them and others feel a...