Eilish BouchierApr 253 minMudbathing to clarityEvery time I go to Bluesfest I swear it will be the last time. I mean what’s not to love about this super well run festival* - the chaos,...
Eilish BouchierJul 16, 20215 minWhat's in a brand name?I'll be back in 15 minutes when you've done her name.' I didn't know whether to be embarrassed by my friend's frustration or amused by...
Eilish BouchierJul 2, 20213 minDecide for the time of your lifeBy noon you're done. You have what psychologists term decision fatigue. You've already dressed, decided between coffee and a chai,...
Eilish BouchierMay 11, 20214 minWhat do I have?There was no one about as I rushed through the market and slowed as I noticed my destination was still closed. Mahmood, my stone man,...
Eilish BouchierFeb 24, 20211 minA sure path to prosperityWe all want happiness, wealth, health, love in all its flavours, peace, laughter and joy. Not too much to ask from a life lived with good...
Eilish BouchierFeb 1, 20213 minHoudini or Houdiniesque?When you use the term ‘doing a Houdini’ you don’t have to explain. It's synonymous with escape. Only the most thrilling performers become...
Eilish BouchierFeb 1, 20214 minThe becoming of YOUBack in the days when I was running the design course at the University, when some stitched up academic made an outrageous request...
Eilish BouchierNov 5, 20202 minWhat does love have to do with it? The short answer is everything and the long answer is more than ever, everything. 'It doesn't take an MBA from Harvard to know' . . ....
Eilish BouchierOct 6, 20204 minBecause life is better in colourHere’s a guide to always being seen in your best colour When designers start talking colour you first get excited as you imagine your...
Eilish BouchierAug 19, 20202 minDeserve your desires?Clap handies clap handies ‘til Daddy comes homes with a Mercedes 190SL for Eilish alone. I don’t drive a Mercedes 190SL but I have no...
Eilish BouchierAug 1, 20204 minTuning to the moonSome things are obvious like black and white, sweet and salty. Others are more subtle like shades of grey. Subtlety is often more...
Eilish BouchierJul 8, 20202 minInstant gratification or deep fulfillment?Do you want your new branding to satisfy this moment or do you want to build a roadmap to your mastery?
Eilish BouchierApr 11, 20208 minThe Perfect Break To Better Your Brand‘Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the...
Eilish BouchierMar 3, 20201 minDo you show and tell your brand story?It is not just the words but how we use them. It’s not just the stories but how we tell them. And it’s not just words. It is images, body...
Eilish BouchierFeb 28, 20201 minIs your brand relationship ready?As enter the room and look around the sea of people for a familiar face you notice someone new. Their eyes smile, you take another look,...
Eilish BouchierFeb 28, 20203 minCan you open to ease?A pranayam we are currently practicing in my InsideOut program, inspired this post. The breath cycle is inhale 20 seconds, hold 20...
Eilish BouchierFeb 14, 20206 minWhat mood will your brand inspire?Now we all know that emotions rule the world, which might explain the trouble we get ourselves into, even if many would prefer to think...
Eilish BouchierFeb 13, 20205 min5 steps to your brand colour confidenceIn the first couple of years of business money is usually tight and spending it on design and branding is rarely a priority and I...
Eilish BouchierFeb 11, 20201 minWhat’s your story?Language is frequency. It is not just the words we use but how we use them. It’s not just the stories we tell but how we tell them. If...